WHAT NOW is the directorial debut of Ash Avildsen, son of Oscar-winning director John Avildsen (ROCKY, THE KARATE KID). Ash is the Founder/CEO of Sumerian Records & Films and was one of Billboard’s Top 30 under 30 for selling millions of albums during the worst climate ever in the music business. With a social media reach through his Sumerian artists of over 20 Million people on Facebook, Instagram and Twitter, Ash is determined to change the independent film game as he did with the independent record label game. Check out the interview below.
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