‘Rosenwald’ Trailer

Aviva Kempner’s Rosenwald is the incredible story of Julius Rosenwald, who never finished high school, but rose to become the President of Sears. Influenced by the writings of the educator Booker T. Washington, this Jewish philanthropist joined forces with African American communities during the Jim Crow South to build over 5,300 schools during the early part of the 20th century.

Inspired by the Jewish ideals of tzedakah (charity) and tikkun olam (repairing the world), and a deep concern over racial inequality in America, Julius Rosenwald used his wealth to become one of America’s most effective philanthropists. Because of his modesty, Rosenwald’s philanthropy and social activism are not well known today. He gave away $62million in his lifetime.

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